cover-letter

Do’s and Don’ts of Writing an Effective Cover Letter

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The next time you are searching for a job, make sure you have all your bases covered. In addition to having a strong resume outlining your work experience and qualifications, it’s important to include a cover letter with your application in order to stand apart from the crowd.

 

A cover letter is meant to give the hiring manager an idea of who you are, why you are interested in the job in question, and why you think you can do the job well. Many people have debated the necessity of cover letters. However, even if the position does not mention including a cover letter, you should get into the habit of writing one for every job anyway. It is an easy way to demonstrate your interest in the position and shows that you have taken some time to reflect on why you think you would be a good fit.

 

If you have never written a cover letter before, it can seem like a daunting task, but there are a few simple steps to follow that can make the process a little less stressful. Read on for our do’s and don’ts of writing an effective cover letter that will land you an interview!

 

Do: Research & Personalize

 

Do as much research on the company and the position as possible, then integrate your findings into the body of your cover letter. If you can, look for the name of the hiring manager. Addressing your cover letter to someone rather than ‘Dear Sir or Madam’ adds a human element to the whole process.

 

Also, make adjustments to the cover letter for each individual position, like you would when writing your resume. Reference some of the particular requirements listed in the posting. Anything that is too non-specific to the job description will come off as generic and insincere, which is not likely to get you through to the next step of the hiring process.

 

Do: Grab Their Attention

 

Hiring managers only look at a resume and cover letter combination for a maximum of 15 seconds, so you have to make every word count. Your opening paragraph should be so compelling that the person reading it will want to keep reading – if you don’t have them hooked by the first few lines, their interest is likely going to decline. Hiring managers have also likely read several cover letters for similar positions before, so they will know a cliché when they see it.

 

Avoid the classic: ‘I am applying for this job…’ The hiring manager already knows you are applying to the job. Robin Ryan, author of the book Winning Cover Letters, illustrates a formula for writing an opening to your cover letter, called the Power Impact Technique: “begin your letter with a strong opening sentence emphasizing the major selling points and skills that you would bring to the job:

 

  1. Analyze the job — both the noted and assumed needs — and determine the most important skills the employer is looking for.
  2. Immediately address how you will meet the employer’s needs.

 

This first paragraph is what they will read so it needs to have your strongest selling points in it.”

 

Don’t: Paraphrase Your Resume

 

Keep in mind that your cover letter is not just a paraphrase of your resume. The two documents are naturally going to contain some similar information, but don’t repeat everything they are going to read on the next page. The cover letter is a chance to go into depth and expand on your experience, explaining how you would directly apply it to this position.

 

For example, in your resume you will list your past work positions. In the cover letter, you can expand on these positions by offering praise you received and goals you met, and how you aim to achieve the same at this new job. You can list some of your volunteer experience in your resume then go into more detail about the valuable skills you learned and how you have applied them to your professional career in the cover letter.

 

cover-letter

 

Do: Highlight Your Strengths 

 

When searching for a job, it can be easy to become discouraged if you don’t have very much experience. But don’t undersell yourself: you have a lot to offer, regardless of whether you match every single one of the requirements listed in the job posting. Don’t sell yourself short with lines like ‘Give me a chance’ or ‘I know I don’t have a lot of experience’, because this isn’t something that you want to draw attention to.

 

Even if you don’t have a ton of experience compared to the competition, you want to focus on the strengths that you do have. Many positions indirectly teach transferable skills, such as teamwork, communication and conflict resolution, that are valuable for nearly all jobs. And don’t be afraid to boast any past achievements and awards that speak to your talents and abilities. The cover letter is a chance to showcase all that you have to offer!

 

Do: Keep Formatting in Mind

 

Content aside, there are some basic formatting rules that should be followed when writing a cover letter. Always include your contact information (full name, email address and phone number) on the page, and keep the cover letter itself to around 500 words – any longer, and the reader is likely to lose interest. There are several templates available online if you need some extra guidance!

 

Always take the time to proofread your documents – several times. Careless typos and grammatical errors will obviously reflect poorly on you. Since this is the first impression your potential future employer will have of you, it has to be as close to perfect as possible.

 

Don’t: Use Overly Formal, Stiff Language

 

If you aren’t sure what to say in your cover letter, it can be tempting to try and ‘fancy’ it up with big words and formal language. It isn’t a bad idea to write in a formal style but going overboard can make you sound ingenuine and unnatural, and not like an approachable and comfortable future employee. Try to find a happy medium between overly casual and overly formal language and write how you would speak in a normal professional conversation.

 

What are some of your cover letter writing do’s and don’ts? We would love to hear them – join the discussion in the comments below!

 

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communication

The Importance of Communication in the Hiring Process

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Communication in the professional world can sometimes feel tricky to master. You have to balance assertiveness with passivity. You also need to know when the best time is to speak up and when to let others have the floor. For many, this level of understanding takes practice and experience. However, it’s important to dedicate time to learning these skills, because a lack of communication can lead to frustration, mistakes and wasted time for each person involved.

In the recruiting industry, a great candidate experience is the result of all parties working together towards a shared goal. As a candidate, you play a crucial role in this process, so what you have to say truly matters. Don’t worry about stepping on anyone’s toes or coming off as demanding, because not saying what is on your mind will only hurt you in the end.

Here are a few of the reasons why we believe maintaining communication in the hiring process is the most important thing you can do.

Be Upfront About What You Want

Maintaining an open and direct line of communication from start to finish while working with a recruiter is very important. Chances are, you have at least a general idea of what you are looking for in a position. But there may be other factors which are important to you that aren’t always obvious to your recruiter (for example, office location or workplace culture) that need to be specifically vocalized. The more information you provide you recruiter with, the higher their chances will be in getting you what you want.

Recruiters are great at what they do, but they are not mind readers! From the moment you first connect with your recruiter up until you have been hired for a position, be honest and open about what is working and what isn’t. It not only ensures you find a position you actually enjoy; it helps recruiters learn and grow professionally.

 

communication

 

Listen Actively

Listening is just as important as talking during the recruitment process. This goes for candidates, clients and recruiters alike. Listening to what the other party has to say is one thing, but actively internalising what they are communicating and taking steps towards improving the situation makes everybody’s lives easier in the end.

Listening to the constructive criticism that your recruiter has to offer should be taken in stride. Your recruiter has tons of valuable industry intel they can offer you to make you a stronger candidate overall, so trust them! The end goal is to find you a position that you love, and sometimes it takes a little bit of adjusting to get there.

Patience and Understanding Go A Long Way

Communication is key, but you need to find a balance between wanting to stay in the loop and giving your recruiter some room to breathe. Playing the waiting game is certainly stressful when it comes to the job search. But trust that your recruiter is doing everything they can to move the process forward and won’t get your hopes up with unnecessary communication.

Also, keep in mind that recruiters won’t place you in a job that they don’t believe to be a good fit. For this reason, you may not find a job right away, or you might have to consider adjusting your criteria slightly. Either way, being adaptable and understanding about the realities of the hiring process will help make the journey that much easier!

If you have some tips on professional communication, we would love to hear them! Leave them in the comment section below.

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staffing

Common Questions About the Staffing Industry Answered

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If you have never worked with a staffing agency before, you may be skeptical towards them. Letting a stranger take the reins of your career search can feel unsettling to some people but working with a recruiter has TONs of benefits! LPC Personnel has been operating in the staffing and recruiting industry for over 30 years, so it’s safe to say we are seasoned vets. We are more than prepared to field any questions you may have.

 

Here we have compiled answers to some of the most common questions job seekers have about the staffing and recruiting industry.

 

Why Should I Work with a Staffing Agency?

 

Searching for a job is a full-time job in and of itself. You have to navigate between job boards, resume writing, cold calling and interview prep. It can certainly become overwhelming if you don’t know what you are doing.

 

If you’ve ever felt confused or discouraged during a job search, it may be time to call in the pros. Recruiters are expert job placement professionals: it is literally their job to find you a job! They have the industry knowledge, contacts and experience to reach a much broader scope of potential employment opportunities. Working with a recruiter takes a lot of the headache out of finding a job. More importantly, it reduces the likelihood of you taking a job that isn’t a good fit.

 

What Kind of Services do Staffing Agencies Provide?

 

While the main service that recruiters provide is finding you a new job, their talents don’t stop there. At LPC, we are all-around job search aficionados, and are more than happy to help in any area you may need help with. In addition, recruiters can also offer resume writing help and interview coaching to make sure you come off as professional as possible. Recruiters are also happy to address any questions or concerns they may have along the way. After all, the job search is all about first impressions.

 

Good recruiters don’t just disappear after finding you an interview, either. They will follow up with you and your employer every step of the hiring process to make sure everyone is (and stays) on the right page.

 

recruiter

 

What Kind of Placements do Staffing Agencies Make?

 

Not every candidates’ needs are the same. One might be looking for a temporary, flexible position while another wants a full-time permanent role. For this reason, there are a few different types of placements that staffing agencies can make, depending on what their client is looking for at the time. Here are some of the most common types of placements made:

 

  • Temporary: this type of job has a decided end-date, and can last anywhere from a few days to several months (although on occasion, temporary placements turn into full-time roles!)
  • Temp-to-Hire: like the title implies, this type of position has the intention of temporary employees becoming permanent team members. The employer, not the recruiter, makes this decision and is dependent on the employee’s performance and other factors
  • Direct hire: the candidate is hired right away as a full-time employee (though, probationary periods are often still in place)

 

LPC fills all types of positions in a number of different industries, including industrial, construction, intermodal, customer service and clerical. If you are looking for a job in one of these specialties, take a look at our job board here.

 

Can You Really Trust a Staffing Agency?

 

You may be wondering if staffing agencies can really be trusted. You might ask yourself questions like: Aren’t recruiters just in it for a paycheck? Why would they possibly care about my career and aspirations – won’t they just place me in a job and move on to the next candidate?

 

The answer to these questions is a cold hard NO! Recruiters are in their line of work not only because they are good at it, but more importantly, because they love what they do. Good recruiters will do everything they can to make you feel like you’re not ‘just a number’, or the means to an end. You can trust that recruiters will use their years of experience, insider knowledge, and their wide network of industry contacts and to help you achieve your full professional potential. To a recruiter, nothing feels better than helping someone land their dream job.

If you have any more questions for the LPC Personnel team about what we do, or the staffing industry on a larger scale, don’t hesitate to reach out. You can leave a comment below or email us directly at resume@lpcpersonnel.com!

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resume

The Best Resume Writing & Interview Tips to Land You the Job

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As the saying goes: searching for a job is a full-time job!  In a highly competitive job market, the idea of having to stand apart from the crowd can seem overwhelming.

 

Here at LPC, we have helped countless candidates craft professional resumes and interview for their dream jobs like seasoned vets. So, if you are embarking on a job search, you have come to the right place. Here we have compiled a few of our favorite resume writing and interview tips to help make the journey seem a little less daunting!

 

Resume Writing Tips

 

Writing a resume doesn’t have to be a challenge, but it does require thought and care. If your resume is not prepared to optimal standards, your chances of it being considered are slim to none! Here are a few key tips and tricks that every job seeker should follow to produce a resume that will score an interview.

 

Use Keywords in Your Resume

 

To accommodate the high volume of resumes many job openings receive, a lot of companies now use an applicant tracking system (ATS) to narrow down the best candidates based on their experience – more specifically, how their experience is listed on their resume as it relates to the job posting.

 

In the digital age, the likelihood of your resume making it into the hands of an actual human before passing an applicant tracking system is quite low. For this reason, incorporating keywords specifically used in the job description into your resume will greatly increase your chances of getting through to the interview round.

 

Adjust Resumes & Cover Letters for Each Job

 

For each job that you apply to, it is important to adjust your resume and cover letter to be as relevant as possible to the job in question. Even if you apply for five jobs that are similar in nature, it will be obvious if the exact same resume is being recycled for each one.

 

Speaking in generalities may come off as disconnected and vague. Adjusting your documents to specifically reflect the job in question does not require much effort and will really pay off in the long run.

 

Resume Format is Important 

 

Once your resume does get into the hands of a real person, you need to make sure it is chock full of relevant experience and glowing references that are presented in a polished and professional way. It may seem inconsequential, but the actual physical appearance of your resume holds significant weight.

 

Everything from the overall resume layout and how you organize your work history all the way down to your font choice can play a role in how you come off to the hiring manager, so choose wisely!

 

interview

 

Interview Tips

 

Congrats! Your expertly crafted resume has proven effective and you have an interview for a great job coming up. Once you make it to this stage of the hiring process, you need to do everything you can to be prepared as possible. The interview is where you make your first face-to-face impression with your potential future employers, so take the time to prepare for anything and everything that may be thrown your way.

 

The Interview Basics

 

The following tips may be fairly obvious to some, but it is always a good idea to make sure you have the basics covered when getting ready for an interview. It will help get you into the right headspace to really hit your meeting out of the park. Make a checklist of the following items and ensure that you complete them all:

 

  • Show up with a printed copy of your resume and cover letter
  • Arrive 10-15 minutes early
  • Make sure you know who is interviewing you and what their position is
  • Dress in clean, ironed and professional attire
  • After the interview, send a follow-up email to say thank you and reiterate your interest in the position

 

Do Your Research Before the Interview

 

Nothing will say ‘unprofessional’ like walking into an interview with no knowledge of the company you are meeting with. Take some time to research the company, the position you are interviewing for, the company’s history and values, industry news, etc. A lot of this information should be easy to find with a few Google searches, and will go a long way during the interview.

 

Demonstrating that you have a broader understanding of how you will be fitting into the company will show your interviewer that you are looking at the bigger picture and not just concerned about a paycheck.

 

Prepare for Common Interview Questions

 

Depending on the job, the industry-specific questions you will be asked are going to vary quite a bit. But it is almost guaranteed that every interview you go on will ask a handful of common questions that are relevant to most workplace scenarios. Don’t overlook or underprepare for these questions – they are your chance to give your interviewer some insight about yourself and how you will act in this position. Some of the most common questions include:

 

  • Tell me a little bit about yourself?
  • What are your greatest strengths and weaknesses?
  • Where do you see yourself in 5-10 years?
  • Tell me about a difficult workplace problem you encountered and how did you handle it?

 

If you prepare answers with tangible examples to a few of these questions, you will leave a great first impression with your interviewer.

What are some of your go-to resume and interview tips that have helped you land a job in the past? Leave them in the comments below! And, if you are looking for a new position, reach out an LPC recruiter – we are here to help.

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employee engagement

Ways to Improve Employee Engagement

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We are all guilty of zoning out at work from time to time – it’s simply human nature. However, there are certain times when keeping employees engaged proves to be an ongoing issue. The ideal employee will come to work eager and passionate about what they are doing, day in and day out – but sometimes, that flame can flicker out and engagement falls off. This can happen for a number of reasons, and everyone is bound to have an offday once in a while, but if it becomes a frequent occurrence, then whole energy of a workplace can suffer.

 

According to a recent poll, only 32% of employees in the United States feel like they are engaged at work – if you ask us, this number is far too low. Employee engagement goes hand in hand with creating a positive workplace culture, both of which significantly benefit you as an employer. So, the question is: what can you do to make sure your employees stay as enthusiastic and engaged in the workplace as possible?

 

Here are some of our tried and tested ways to keep employee engagement consistent!

 

Place a Focus on Onboard & Training

 

An easy way for employees to become disengaged is when they have no real direction or understanding of what they have been hired to do. Take time to lay the groundwork about exactly what is expected from their role, the company’s values, the workplace culture, etc. in the employee’s first couple of weeks. Rushing through the onboarding and training process will leave them in the dark. New employees are less likely to ask for help in a new environment, so it may only be just a matter of time before they begin to become disconnected from the task at hand.

 

Be clear about what is expected from them, but don’t micromanage. As a manager, it can be difficult to let go of the reigns, especially to a new employee who doesn’t yet know the company like the back of their hand. But, if they don’t have a chance to ease into the role and approach it with their own work ethic and ideas, they won’t be able to meaningfully engage with it, either.

 

Be Flexible

 

One sure-fire way to turn employees against you is to be unnecessarily rigid in your management style. Nobody wants to work for an employer who is unwavering in their rules and regulations. Flexibility in the workplace is something to be encouraged and being flexible to employee requests does not make you a pushover. On the contrary, accommodating the odd request here and there lets employees know that you value their time and well-being.

 

Allowing for some wiggle room with your employees (within reason) shouldn’t be seen as a loss of power or the beginning of an unstructured, disorganized workplace. If an employee needs a little bit more time with an assignment or needs to come in later due to an appointment, it could help reduce their stress levels and in turn, improve their quality of work and boost engagement levels.

 

employee engagement

 

Accommodate Everyone Equally

 

There are countless types of employees out there, and the chances of you having a workplace where everyone has the same work ethic are almost zero. A positive and dynamic workplace culture benefits from a diversity of learning and working styles, but they all need to be nurtured equally in order for the team to succeed.

 

For example, introverts that are forced to work in an environment that only accommodates extroverts are going to suffer, and vice versa. Some people stay engaged when they work individually, and some thrive in a group setting. Some prefer talking in person, and some get their best ideas out over email. The list goes on and on.

 

It may take some extra time and energy, but try to understand what each employee needs in order to stay engaged in the tasks at hand and feel comfortable at the office. They will appreciate you for it!

 

Celebrate & Encourage Your Employees

 

Employees like to know that they are appreciated for the work they do. Providing feedback, whether it be positive or negative, in a constructive way helps keep them on track, but also encourages them to produce better work.

 

Giving praise to employees will help them to feel like they are more than just a number, and that they are being noticed and appreciated for their work. From things as small as saying ‘thank you’ to bigger gestures, like company outings and team-building activities, showing your appreciation for your employees is absolutely vital to keeping engagement alive.

 

As the saying goes, a team is only as strong as its weakest link. Take the time to make sure everyone feels like they are a valuable team member so that your end goal doesn’t suffer.

 

Every workplace is different, and there is no guaranteed formula for improving engagement levels. Start by trying a combination of any or all of these tips! What do you do to keep your employees engaged at work? Join the conversation on LinkedIn or in the comments below.

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